Founder Alpimuvre Studio
“I chose the image as a vector of emotion, as a link between man and nature …”
Cédric has long been a competitor of ultra trail, especially on the Tor des Géants. The soul of a mountaineer, his outlook has changed over time: from a place where one wants to get to the top as quickly as possible to see the mountain as an adventure playground. A playground where one stops to marvel and learn from the raw natural environment… to discover oneself in the face of the elements. He chooses to cultivate this approach by sharing his passion for the great outdoors with as many people as possible. Not just when he is in the mountains, but through his daily activities. Be it the playground, on social networks, through photography and video… always with the same motivation: Sharing.
Based in Calvi, active throughout Corsica, he trains regularly in Courmayeur with the other members of Grivel where he earned the nickname ‘The Little Mouflon’. It was on one of these occasions that Cédric met Lorenzo Belfrond, the photographer for the brand. He had a revelation that ‘imagery’ will give meaning to his quest for the mountain and aid him in sharing his knowledge. This meeting and revelation inspired him and encouraged him to learn. Lorenzo’s special advice “if you want to learn the video, start by learning the photography” guided him in his learning as a new chapter began and Cedric taught himself the art of capturing images to tell a story.
In addition to being an athlete ambassador, filmmaker, and outdoor photographer… he is also savvy in the digital arena, playing the role of a social media influencer.
This path led to him creating Alpimuvre … an audiovisual production studio with a loyal following of growing community very active on social networks.